Chapter 690 Controversy over the second episode’s viewership!
I am Really a Superstar
Two days later.
The next morning.
The recording studio was ready for the start of the second episodeâs recording of The Voice.
Zhang Ye took some time and gathered all the staff backstage for a short and simple meeting. âToday, we will record two episodes in a row, but if the conditions are good, we might add another episode in for recording to get the fourth episode out as well. The stationâs request of our program team has already been made clear to us. They donât request that our program get another record-breaking viewership rating but just hope for stability. As long as it is not lower than the first episodeâs viewership ratings, it is good enough. That is also my basic requirement Iâm asking of all of you, so I hope that everyone can raise their spirits. Put your full concentration on working on the show today.â
âYes!â
âNo problem!â
âDonât worry!â
âFor sure!â
Everyone agreed in unison.
Zhang Ye gave the order. âAlright, letâs go!â
Amidst all the hubbub, everyone got into their positions and went on standby.
Todayâs workload was very heavy. Zhang Ye had already done the necessary preparations. Not only did he communicate in private with the four coaches for a long time beforehand, he also talked to the contestants who were going to appear today. He had to constantly shape the fundamentals and presentation of the show to get it ever closer to the one he had envisioned in his mind. As the executive director, all these factors needed to be considered and he also had to be in full control of the entire program. Nothing could deviate from the plans.
To be honest, Zhang Ye had rather heavy stress on him too. After getting off to a winning start and creating a viewership ratings legend, their starting point was pushed even higher now. The road from here was indeed going to be much more difficult, and as a result, Zhang Ye needed to spend more energy and effort to ensure that the show would not go downhill from here. As for whether they would still be able to set another record high viewership rating, this was not something Zhang Ye could predict anymore. He would leave this to fate. As long as he did his best to make sure the show was good, then everything else should be decided by the market and the audience.
â¦â¦
Online.
After the broadcast of The Voiceâs premiere episode a few days ago, the talk surrounding The Voice had been discussed less and less. This was a normal trend since no TV show had ever been discussed forever. There was always a peak and a cooling period. Besides, with so many entertainment activities and works in the entire country, such as that newly screened movie that had earned 500 million RMB in the box office, a certain celebrityâs divorce, all of that news was not missing from the entertainment circle. It wasnât possible that everyone would pay attention to you on a daily basis. In the face of so much entertainment news, the audience would surely be more attracted to something else each time.
As a result, on Monday and Tuesday, any news of The Voice went by quietly and peacefully as many people were discussing a certain celebrity divorcing for the second time.
When Wednesday came, the talk surrounding The Voice once again gathered momentum as everyone gradually picked up the discussions of the program once more!
Why?
Because the second episode of The Voice was going to be broadcast soon!
On Weibo.
âIâm so looking forward to it!â
âItâs almost time for the second episode of The Voice!â
âItâs has been so long! Iâve been waiting for almost a whole week already, thinking about it every day. Itâs finally going to be shown again!â
âMe too. In the past, I didnât usually watch variety shows. Even if I did, I watched those subbed ones from Korea or America online. After all, their standards and quality are truly better, but The Voice has pulled me back to sitting in front of my TV and instilled confidence back in me regarding our domestically produced variety shows. In the future, I would dare to thump my chest with pride and say that we also have good domestic variety shows!â
âI canât wait either! Come quickly, episode 2!â
âDo you guys think it will create another viewership ratings record?â
âHow suspenseful!â
âYeah, after all, the first episode was totally logic defying, so itâs not going to be easy for the second episode to do it.â
âFor some programs that began without getting much attention due to the promotions not reaching the market, they would be able to slowly increase their viewership ratings and do better with each episode as long as they maintain the programâs quality. Do You Remember is an example of such a program, but The Voice has already penetrated too deeply into the market and has 2.01% of the viewership ratings with its premiere episode. Usually, for these kinds of shows, the later episodes donât usually perform too well. Itâs likely to fall below 2%.â
âBut no matter how far it falls, The Voice still wonât get too low a viewership rating!â
âThatâs for sure. Zhang Ye is already a veteran of program planning in the television industry. With him around, even if the show is dropping, it wonât be that bad.â
âI donât feel that The Voiceâs viewership ratings will necessarily drop.â
âThe key now is whether there will still be any exciting contestants for the blind auditions segment. If they can still get contestants like Luo Yu and Qian Pingfan, then the viewership ratings definitely wonât drop!â
âThere arenât many contestants like them out there.â
âNot many? More like theyâre totally rare, donât you think?â
âIt all boils down to the quality of the second episodeâs contestants now!â
âYes. For a lot of the talent shows out there, their premiere episodes usually do well in the viewership ratings but will always drop in the later episodes. This sort of show is too commonly seen, so Iâm just afraid that The Voice will also follow in their footsteps. I actually do like this show a lot and is the only variety show Iâm following right now, so it better stay strong. If the quality of the show drops too much, then I will have no variety shows to watch anymore!â
The netizens were all discussing fervently, talking about all kinds of things.
Similarly, peers from the industry had also turned their focus on this subject.
Central TV Department 1 was the most anxious and pressured party. They had invited Zhang Ye to join them because they wanted to regain their leading status within the variety show industry. Now that Zhang Ye, along with The Voiceâs first episode, had blinded the entire country with a glowing reception, it had made many of the leaders at Central TV Department 1 very excited, while simultaneously worried that they would lose what they had gained. They knew that what they had so far was still not enough to cement their return to the top of the variety world as no variety show would be judged on just one of its episodes. What they needed was the average viewership rating to be good, so even if the first episodeâs ratings had defied all logic, if the later episodes did not do well, it still wouldnât mean that Central TV had made a comeback. It all still hinged on the performance of the showâs entire season, so with huge expectations of The Voice, they naturally had more worries as well. Everything depended on if Zhang Ye could keep the viewership ratings stable!
As for the other television stations, they had the same thoughts.
Some of industry insiders were taking a more objective view on The Voice.
âTaking the lead was easy, but holding on to it will prove difficult.â
âYes, itâs going to be a real test of Zhang Yeâs ability now.â
âThe first big problem has arrived for The Voice. Letâs see if Zhang Ye is able to get past this. I donât have much hope in this case.â
âLetâs see how it goes in the second episode.â
Along with many peers from the television industry, their views were more pessimistic, or rather some of these people were simply waiting for Zhang Ye and The Voice to become the joke. A few of them posted their views on Weibo.
âThe first episodeâs viewership ratings were too much of a fluke!â
âI think so too. It might have happened for the first episode, but that doesnât mean the second and third episodes will be the same. The Voiceâs first episode has seriously over-penetrated into the market, so what comes after will only weaken for sure.â
âI advise everyone not to have too high an expectation that the second episode of The Voice will be like what you all might think it might be!â
âMy prediction for the second episodeâs viewership ratings is only 1.3% or so. This figure is much closer to the norm of a popular program in the variety industry, the 2-point rating it received for the first episode was way too out of the norm!â
âWhen Zhang Ye claimed he wanted âto see other summits dwarfed, and savor the scene,â that was only applicable to the first episode. Itâs impossible that every episode will have similar viewership ratings, so donât enshrine Zhang Ye as legendary. Legends donât last a lifetime!â
Those who had made these claims were mainly the same industry insiders who had previously boycotted Zhang Ye. After the viewership ratings of the first episode were released, they were all left speechless and dumbfounded. At that point in time, none of them stepped forward to say a word, but now that the attention on the first episode of The Voice had passed and with the second episode coming up soon, they timed the opportunity to make their stand known. All of this was for nothing more than to try to regain their face. After all, they didnât want to lose too badly. Moreover, they were honestly convinced that Zhang Ye and The Voice would not be able to stay that strong forever!