Chapter 1068: Dry Tea Green’s Sponsorship
The King's Avatar
Translator: Nomyummi Editor: Nomyummi
"Dry Tea Green?" Chang Xian stared blankly. He wasnât a City H person, but he had worked as a reporter here for quite some time. He was no stranger to this name. It was a name that could be seen everywhere in City H.
Dry Tea Green was a privately owned tea beverage company in City H. The various tea drinks that they produced were best sellers in the country. In City H, it occupied a large market share.
Beverages had an extremely wide range of uses. They could sponsor practically anything. However, for esports, the goods that gained the most benefit from sponsorships were tech-related products. As a result, the vast majority of team sponsorships were tech-related products.
Cao Guangcheng said that he had a good recommendation. Chang Xian originally thought that it was a tech-related product, but it turned out to be a tea drink? How could you say that was a great recommendation?
Cao Guangcheng saw Chang Xianâs hesitation and obviously knew what he was hesitating about. He smiled: "Go do some research!"
"Okay!" Chang Xian replied and went to look up related information. Since Cao Guangcheng had recommended Dry Tean Green, he would naturally pay particularly close attention to it.
"What do you think?" Cao Guangcheng asked a short while later.
"This Dry Tea Green really is Excellent Eraâs most faithful sponsor!" Chang Xian was moved. The data showed that Dry Tea Green had sponsored Excellent Era for a good seven years. Starting from season three, Dry Tea Green had been Excellent Eraâs most loyal sponsor.
"Take a look at this season." Cao Guangcheng said.n/o/vel/b//in dot c//om
"Oh?" Chang Xian checked the season nine data. Dry Tea Green was still a sponsor. Although the amount wasnât as high, Excellent Era had been relegated this season, so all their sponsors substantially lowered their sponsorship amounts. That wasnât anything strange, no?
"Dry Tea Green still sponsored them during season nine." Cao Guangcheng said.
"Yeah! Most of Excellent Eraâs sponsors stayed. After all, with Excellent Eraâs position, these sponsors probably hadnât included any clauses in their contract that would nullify it as soon as they were relegated." Chang Xiang said.
Yes, clauses that cancelled the contract once the team was relegated. Whether it was sponsors or players, these types of automatic clauses would show up. However, those were for mid-tier and bottom-tier teams. For a powerhouse like Excellent Era, adding in that sort of clause was an insult. How could Excellent Era get relegated? Not long before, no one thought it was possible. As a result, whether it was sponsors or players, no one would be concerned about adding in this clause in the contract. It was a groundless fear!
"Haha, the vast majority didnât, but there are exceptions." Cao Guangcheng said.
"Could you mean Dry Tea Green..." Chang Xian realized what Cao Guangcheng was getting at and immediately checked the data.
"We donât have any of the details of the contract here, but I know that the contract between Dry Tea Green and Excellent Era has always included this clause. However, in season nine, even though the contract could be cancelled because of the clause, they did not cease their sponsorship. They only reduced the sponsorship amount. This at least shows their determination in sponsoring Glory!"
Chang Xian nodded his head. Cao Guangchengâs words were reasonable. But after looking at the data some more, he asked again: "But this Dry Tea Green....... Their sponsorship amount isnât really that high!"
"Dry Tea Green is determined to sponsor Glory, yet the sponsorship amount isnât high. What does this mean? It means that thereâs room for negotiation! After Excellent Era won three championships in a row, they fell on the decline. Their performance was just passable. But Happy has instantly become famous. Their reputation is rising accordingly. There really is an opportunity for them to get a deal with Dry Tea Green." Cao Guangcheng said.
"Youâre too right!" Chang Xian was excited. He sincerely hoped the best for Happy. After organizing the information, he immediately called Chen Guo, sending her this information, while stressing the name Dry Tea Green.
Dry Tea Green......
Chen Guo grew up in City H. She was very familiar with this name. Saying that she grew up drinking their tea was a bit too much, but she had the circumstances to. Chen Guo just didnât really like it that much, thatâs all.
In the beginning, Dry Tea Green was focused solely on tea drinks, but they had expanded their market into all sorts of areas now. Their tea drinks were still their most popular products though, especially in City H. This companyâs strength didnât need to be mentioned. If Team Happy could get a sponsorship from them, that would be a huge step forward!
Chen Guo asked about everything she could from Chang Xian. After hanging up, she smugly started to prepare her attack.
According to Lou Guanningâs analysis, Team Happy just needed to wait for sponsorships to come knocking on their door. However, Chen Guo wanted to be more proactive.
Dry Tea Green was their first target! Chang Xian had told her who to contact. Chen Guo immediately contacted him. The person on the other end was clearly just an assistant or secretary responsible for taking calls. After hearing Chen Guoâs purpose for calling, the secretary was slightly startled and seemed to ask someone for more instructions. Then, the secretary gave Chen Guo a reply: tomorrow at 9 AM.
Not bad!
The other side had quickly arranged for a meeting. It looked like the other side was very interested in sponsoring them. Chang Xiangâs recommendation was good. This Dry Tea Green valued sponsoring Glory quite a bit!
Chen Guo excitedly returned to Upper Forest Park and told the news to Ye Xiu.
"Dry Tea Green?" Ye Xiu heard the name and wrinkled his brow.
"Whatâs wrong?" Chen Guo was a bit confused about Ye Xiuâs response.
"Iâll go with you tomorrow to take a look." Ye Xiu said.
"Oh?"
"How did you think to contact them?" Ye Xiu asked.
"Little Chang recommended them." Chen Guo said.
"LIttle Chang?" Ye Xiu was surprised, "Why did he recommend them?"
Chen Guo told him what Chang Xiang said. Ye Xiu nodded his head: "Thatâs reasonable!"
"Yeah! Then letâs go tomorrow morning. We canât be late." Chen Guo said.
"Understood." Ye Xiu nodded his head.
Chen Guo excitedly logged into Glory and started playing. As for Ye Xiu, his QQ blinked. He saw a message from Su Mucheng.
"Dry Tea Green?"
"Yeah... weâll take a look tomorrow and then weâll see." Ye Xiu replied.
"Okay." Su Mucheng didnât say anything more.
The next morning, Chen Guo dragged Ye Xiu out the door. She didnât want to leave a bad impression on the other side by being late. But when the two arrived at Dry Tea Green, it was only 8:30 AM. After being guided by the receptionist, the two came to Dry Tea Greenâs external affairs department. The person to receive them was the person who had picked up Chen Guoâs call yesterday. Because it wasnât yet the appointment time, the secretary arranged for the two to wait a bit at the lobby.
Everything seemed to be going well, so Chen Guo was very excited.
"External affairs... hm, will we need this type of department in the future?" Chen Guo asked Ye Xiu.
"Of course." Ye Xiu nodded his head.
Time passed. In the blink of an eye, it was 9 AM. Chen Guo was looking forward to it, but then that secretary came back on time with an apologetic look: "Sorry.... Mr. Xiazong still has some business to take care of. Iâll have to ask you two to wait just a bit longer."
"Oh... no worries. Weâll wait then. Thanks!" A thread of disappointment flashed across Chen Guoâs face, but it disappeared soon. It was just a bit longer. It was nothing.
"Then letâs wait a bit!" After the secretary left, Chen Guo let out an expression of disappointment and then sat back down.
"This meeting... itâs best if you donât put too much hopes on it." Ye Xiu suddenly said.
"Why?" Chen Guo didnât understand.
"Do you know who the Mr. Xiaozong she mentioned is?" Ye Xiu asked.
"Yeah!" Chen Guo nodded her head, "Xia Zongtian, Dry Tea Greenâs external affairs director. Dry Tea Green is his Xia familyâs business. Heâs the son of Dry Tea Greenâs CEO Xia Dongnan. More importantly, heâs a huge Glory fan."
"Correct." Ye Xiu nodded his head, "Heâs a Glory fan. Whatâs more, heâs a very loyal Team Excellent Era fan."
"Oh?" Chen Guo was slightly surprised. Even though she hadnât realized anything, she could feel that Ye Xiu was hinting at something.
"How much do you know about Dry Tea Greenâs sponsorship for Excellent Era?" Ye Xiu asked.
"Theyâve been sponsors for seven years, starting from season three of the Glory Alliance. Dry Tea Greenâs sponsorship for Excellent Era has never stopped even when Excellent Era was relegated this season. Despite having a clause saying that they could null the contract after the team was relegated, they insisted on sponsoring them and only reduced the sponsorship by a bit." Chen Guo said.
"Correct..." Ye Xiu nodded his head, "Then what if I told you that Dry Tea Greenâs sponsorship for Excellent Era is actually Xiao Zongtianâs personal decision. What would you think?"
"Personal decision?" Chen Guo was puzzled.
"Yes... in reality, the company Dry Tea Green doesnât have much interest in sponsoring a Glory team. However, Xiao Zongtian is a big fan of Glory and also a loyal Excellent Era fan, so he stood his ground against everyone else and insisted on sponsoring Excellent Era. Dry Tea Green is the Xia familyâs business, so the department turned a blind eye towards it and approved his request. You can say that this sponsorship isnât a business contract, but rather a fanâs personal support for the team." Ye Xiu said.
"Why do you know so much?" Chen Guo was astonished.
"Hello? If I remember correctly, I was once Team Excellent Eraâs former captain?" Ye Xiu said.
"So youâre saying that apart from Excellent Era, Dry Tea Green isnât interested in supporting any team other than Excellent Era?" Chen Guo said.
"Yes." Ye Xiu nodded his head.
"Then why did Little Chang strongly recommend Dry Tea Green?"
"Uh, heâs probably too young and didnât understood this crux of the matter!" Ye Xiu said, "From the surface, a sponsorship from Dry Tea Green truly has a lot of potential."
"Then why were we called over?"
"Iâm puzzled about that too." Ye Xiu said.
Chen Guo had originally been excited, but now she was nervous. In the blink of an eye, it was 10 AM. In terms of their appointment time, they had waited for an entire hour.
"Xiazong, theyâve already waited for an hour. Shouldnât you meet them?" In Xiao Zongtianâs office, the secretary asked.
"No time. Iâm busy. Have them wait some more." Xiao Zongtian didnât even glance at his secretary. He just looked at the screen as sounds of mouse-clicking and keyboard-tapping sounded incessantly.