# 173
50X100X200 (2)
âYes, whatâs going on?â
Team leader Lee Dae-hyung asked in confusion at the hectic situation.
âRain⦠Our KK is on the Rain billboardâ¦!â
Nam Hyo-jinâs voice as she answered was trembling.
Although I was surprised as an employee, it was Nam Hyo-jin who was also a fan of KK. Because it was even more happy news as a fan, Nam Hyo-jin found it hard to believe it when she told her boss the news.
âBillboard?â
Team leader Lee Dae-hyung asked Nam Hyo-jinâs words back. At the same time, I saw messages popping up on my phone screen. The most recent message was floating on the lock screen.
It was a message from a friend who works at a record label.
[Big brother, didnât you say you were working with KK? [On the Billboard chartsâ¦]
Although the latter part was cut off and not visible, it was clear that it was the same news that Nam Hyo-jin was trying to convey.
âyes. It entered the Billboard chart announced today!â
âUh⦠you mean Social 50?â
In response to Nam Hyo-jinâs answer, Team Leader Lee Dae-hyung asked again.
The Billboard chart was an American chart. Just as every Korean music site has a ranking chart and an album chart that calculates album sales, the United States also had charts, and one of them was the Billboard chart.
Although it is said to be one of them, entering the âBillboard Chartâ as the most credible chart in the United States and in the world was a chart that was recognized not only for its influence in the American market but also in any music market in the world.
There were three major charts within the Billboard chart: âSocial 50â, âHot 100â, and âBillboard 200â.
âSocial 50â was the most recent chart to emerge in the digital age. The popularity of singers in the 21st century could no longer be measured using the same methods as before. The way the public consumes singers is now evolving in a variety of ways beyond just listening to songs.n/o/vel/b//in dot c//om
Because of this, the âSocial 50â chart was literally a chart of how active people were in various popular social network services, including SNS Facenote and My Tube.
If you think of it as a âsocial indexâ that calculates the number of followers of various SNS accounts, the number of page views, the number of streaming, etc., the more information about the singer is produced and consumed around the world through the Internet, the higher the ranking.
KK has aggressively implemented marketing using social media since its debut. We increased the number of followers by operating only one account per SNS to prevent followers or views from being distributed.
Thanks to this, along with KKâs popularity, the âsocial indexâ increased exponentially.
Therefore, KK was already ranked high on Billboardâs âSocial 50â.
With the development of the Internet and SNS, and the influence of the Korean Wave, not only KK but also other popular Korean singers often entered the âSocial 50â.
That alone was already great, but Team Leader Lee Dae-hyung thought that entering the âSocial 50â would not have caused such a fuss.
Team leader Daehyung Leeâs question was filled with expectations.
It was true that when âContinueâ was released this time, there were great aspirations for the global market.
âAiming for the Billboard chart was such a ridiculous dream that I couldnât bear to say itâ¦â
Nam Hyo-jin nodded vigorously.
âyes yes. Social 50, of course. Itâs number 1. 2 weeks in a row. And it also entered the Billboard 200.â
âBillboard 200â¦.â
âYes. 79th place! âIsnât she the first Korean idol singer?â
Team leader Lee Dae-hyung nodded.
âNot only is it on the Billboard 2 million, but itâs also on the Hot 100 right now!â
The excitement dripped from Nam Hyo-jinâs voice. Nam Hyo-jin clenched her hands. The billboard felt like a dream.
Entering the Billboard charts is every musicianâs dream.
The dream of every idol or singer in Korea was to rank first on music charts and music shows, and the next step was to win the grand prize at the Music Awards.
There were so many people who thought that even this dream was out of reach. For those who had just joined Hit Entertainment and were currently working as trainees, debut would have seemed far away.
But now, KK has achieved what all singers only dream of and cannot even think about achieving.
It meant that people not only in Korea but around the world know and love KKâs music.
The remaining two of the three Billboard charts, âBillboard 200â and âHot 100â, had different weights from the âSocial 50â.
âBillboard 200â was a tally of album sales around the world, and âHot 100â was simply a chart based on music streaming.
The number of MyTube music video plays alone was setting a huge record. After surpassing 10 million views, every day was just a series of records.
It was impossible to achieve such a record with only the love of Korean fans. This meant that the worldâs population was moving.
Nam Hyo-jin, who also monitors SNS, reported to team leader Lee Dae-hyung that several times a day, verification messages were posted saying that âContinueâ and âGo low Go highâ were played on music channels and radio broadcasts overseas. .
âI thought it seemed like they were becoming popular overseas, butâ¦â
Even the members said while looking at comments on My Tube or Facenote that they seemed to have more overseas fans. At recent concerts, it was common to see people with eyes of different colors as well as fans wearing hijabs.
I could feel it, so a bigger change was happening underneath the water.
âTwo songs even entered the Hot 100. âBoth âContinueâ and âGo low Go highâ.â
Hearing Nam Hyo-jinâs words, team leader Lee Dae-hyung quickly checked the Billboard chart on his computer.
1st place on âSocial 50â for 2 weeks in a row,
67th place on âHot 100â, 90th place on
âBillboard 200â, 79th place
was a great achievement.
At that time, Team Leader Lee Dae-hyungâs phone rang.
âhello?â
-hello. Is this a call from Hit Entertainment fan-marketing team leader Lee Dae-hyung?
âyes. youâre right.â
-I am Jinyoung Jeon, assistant manager of the Korea Billboard marketing team⦠Can I talk to you?
âitâs possible. âWhatâs going on?â
Billboard had a spin-off in Korea, and the Korean Billboard chart was being operated separately. However, because Korea already had a major music chart, the Korean version of the Billboard chart was not very credible. It was only used to learn about the US Billboard chart news.
-Have you seen the updated Billboard chart?â¦â
âYes, I just saw it.â
-You saw it! Congratulations. They were celebrating here too right now. Itâs been about 5 years since a Korean singer debuted, soâ¦â
Assistant Manager Jeon Jin-youngâs voice was also filled with joy. Korean Billboard was not in a position to support a specific singer, but as a fellow Korean, I had no choice but to be happy.
-There will be a lot of articles coming soon! We are also planning to release it on our side.
âAh yes. Thank you for your congratulations. âWe have just found out and are in a state of panic.â
-Would you like to? Let me just get to the point. It was none other than a call from head office. I want to interview KKâ¦
âAt headquarters?â
-yes. They also seem to have judged that KKâs entry into the charts⦠and the local response was unusual.
Team leader Lee Dae-hyungâs hand holding the cell phone was strained.
âWhatâ¦â Something
great was already happening, but it felt like something even greater was about to unfold in the future.
***
âUnbelievable!â
Kim Won shouted, pointing at the temples on either side.
Ahn Hyeong-seo was unable to let go of his cell phone. I continued to search KK and Billboard on the Internet, looking at the reactions and enjoying the joy of seeing the praise pouring in.
âWhat is this?â
Jeong Yoongi said as if sighing. He still seemed dazed.
The members gathered at the office one by one after hearing the news of their entry into the Billboard charts. Jung Yoon-ki and Kim Won were in the studio preparing for the OK album, and Ahn Hyeong-seo was in the dorm and Park Tae-hyung was taking vocal lessons, so they were able to quickly gather in the fan-marketing team conference room.
Do-wook also heard the news while taking acting classes from teacher Lee Kang-yeon ahead of filming âLovers from Spaceâ and cleared out his classes quicker than usual.
âJihoon⦠have you heard the news?â
Taehyung Park asked, expressing his regret for Jihoon Seok, who was not present. Seok Ji-hoon was on the set of â48 Hours Campingâ. Since there were many times when he couldnât even look at his cell phone while filming â48 Hours Campingâ, Park Tae-hyung was worried that Seok Ji-hoon might not have heard this good news yet.
âCheolmin said Manager Oh called.â
Do-wook answered Tae-hyung Parkâs question.
Director Oh Baek-ho also said he had called with a flushed face. Koo Cheol-min had accompanied Seok Ji-hoon during his filming.
âVideo call! Should we make a video call? Are you still filming?â
Hyungseo Ahn made an impromptu suggestion. When the members all looked at Director Oh Baek-ho, Director Oh Baek-ho contacted Koo Cheol-min as if he knew.
Even though â48 Hours Campingâ was being recorded, the members were excited and quickly made a video call to Seok Ji-hoon when they heard that it would be possible to make a phone call since they were moving around in the car.
They looked like students who couldnât hide their excitement the day before going on a field trip, huddled together and making phone calls so that all five members could appear on one screen.
After several beeps, Seok Ji-hoonâs face appeared on the screen.
âYouâre the youngest!!!â
-uh? Brothers?
âBillboard! Billboard!â
When Ahn Hyeong-seo got excited and just said the word, Seok Ji-hoonâs face, who couldnât really feel it because he was filming, suddenly brightened.
-Is that real? Are we really on the Billboard charts?
The face of a member of â48 Hours Campingâ was reflected next to the shouting Seok Ji-hoon. The comedian was also caught on video opening his mouth and shouting, âWhat is this?â
âuh! Of course itâs real!!!â
-Wowâ¦.
When Seok Ji-hoon lost his words, the comedian sitting next to him grabbed Seok Ji-hoonâs shoulders and shook him.
âIf you come, letâs party together!â
âLetâs party together!â
âGood luck with your filming, Jihoon!â
As each person shouted a word, Seok Ji-hoon just nodded with his mouth open. When the stupid face was captured on the screen, my brothers laughed as if it was funny.
The members who hung up the phone felt even better as if they were going to fly.
Perhaps, as this scene appeared on â48 Hours Campingâ, the news of KKâs entry into the Billboard chart would become known to even more people.
There was a reason why Team Leader Lee Dae-hyung called Director Oh Baek-ho and other members together.
First, I had to schedule an interview with Billboard.
The U.S. Billboard published its own online webzine that summarizes interviews and news of the week once every two weeks to convey the trends of the U.S. and global music markets.
It was in that webzine that KKâs interview would be published.
The fact that he was selected as an interviewer by the US Billboard meant that he had become a singer who was also receiving attention from Billboard.
Entry into the Billboard charts was not the end. Just entering was already a huge feat, but no one knew what would happen next. There was a need to act quickly.
â⦠So, in addition to the Billboard interview, I think it would be good to do more interviews in other media as well. For now. I think I need to adjust my schedule. âIâm sure all the members would like to rest, butâ¦â
Team leader Lee Dae-hyung said as if asking for some understanding, and the members waved their hands.
âI have to do it. of course.â
Team leader Lee Dae-hyung smiled and nodded at Do-wookâs words.
âItâs an opportunity you canât miss.â
Dowook added, his eyes shining.
âEntering the chartsâ¦. This is just the beginning.â
Dowook also didnât expect that he would really climb the enormous mountain called the billboard. It was a mountain where it was difficult to even find the entrance. However, we were already climbing the beginning of the mountain.
âButâ¦â
When Team Leader Lee Dae-hyung said that the overseas market entry strategy needs to be reviewed again, Director Oh Baek-ho nodded as if trustworthy. There seemed to be no need to worry about marketing.
Contacts from people in the industry were pouring in, even to Manager Joanie and Director Kwon Heung-jo, CEO of Hit Entertainment. It was the first Korean idol. âThe first and the bestâ. Director Oh Baek-ho also had a premonition that the path KK will take in the future will be a path beyond imagination.
While they were sharing joy and predicting the future, Ahn Hyeong-seo cautiously opened his mouth.
âyes?â
Team leader Lee Dae-hyung responded to Ahn Hyeong-seo.
âThe things that were published in the article and the reactionsâ¦â
Ahn Hyeong-seo hesitated and asked.